Birth Corporation

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‘riri’is a method of quick and painless hair removal which is becoming popular in Japan.
We provide this safe and surefire service in our comfortable salon with reasonable prices. It is known mainly by word of mouth and we have had positive feedback.

riri	……	BIRTH Corporation’s sites include direct managements and franchise stores.
※8 direct managements and 2 franchise stores. (1/2012)

We have many private cram schools in Kagawa and Okayama which are franchises of ‘Meiko- gijyuku’. ‘Meiko-Gijuku’ is the biggest cram school with individual instruction. In this school, students will receive a special individualized program with great support from a class manager so that students and teachers can see their goals and attempt approaching them together. For these reasons, we are trusted by students and their parents.

Meiko-gijuku……Sites of private cram school
※7 schools (1/2012)

name	：	Birth Corporation
address	：	〒760-0019　Sun port 2-1 Takamatsu, Kagawa Takamatsu symbol tower 10F
President　Yoji Kagawa
TEL	：	087-822-8030 FAX：087-822-8388 URL：http://www.birth.jp
establishment	：	December 25th, 1992 Capital: 10,000,000 yen
transport	：	3minutes away from JR Takamatsu station on foot
transport	：

1992.3	Establishment (Birth Corporation president Yoji Kagawa established by himself) A ‘Meiko-Gijuku’ franchise, which is a private cram school with individual instruction, opened in Marugame Kagawa.
1992.12	Establishment of Birth Corporation in Marugame Kagawa (corporate recording)
1993.2	‘Meiko-gijuku’ Skaide branch opened
1994.3	‘Meiko-gijuku’ Takamatsu sanjo branch opened (transferred to ohta)
1997.2	‘Meiko-gijuku’ Marugame minami branch opened
1998.3	Main office transferred to Takamatsu in Kagawa
1998.4	‘Kagawa Health system’ salon opened in Takamatsu　※
1999.2	‘Kagawa Health system’ salon opened in Marugame　※
2000.2	‘Meiko-gijuku’ Kurashiki branch opened
2000.3	‘Meiko-gijuku’ Chayamachi branch opened
2001.10	‘Okayama Health system’ salon opened in Okayama　※
2003.10	Start to recruit member stores for Partners Chain (R)
2004.3	Opened the first member store
2005.3	27 stores in Japan (total branch shop results)
2005.12	‘Beauty Health salon’ Takamatsu Rainbow branch opened　 ※
2006.3	41 stores in Japan (total branch shop results)
2007.3	56 stores in Japan (total branch shop results)
2008.3	71 stores in Japan (total branch shop results)
2008.5	‘Beauty Health salon’ Okayama Tonya-cho branch opened　 ※
2008.8	Appointed the director of Japanese Total Beauty Society
2008.12	81 stores in Japan (total branch shop including direct management)
2009.5	‘Esthetics riri Matsuyama chifunemachi branch’ opened
2009.9	‘Esthetics riri Takatsuki station branch’ opened
	‘Esthetics riri Aobadai branch’ opened
2010.3	‘Esthetics riri Tokushima Okihama branch’ opened
	‘Esthetics riri Takamatsu Rainbow main branch’ renewed
	‘Esthetics riri Hello’s Marugame Nakabu mall branch’ renewed
2010.4	‘Esthetics riri Fukuyama LOTZ branch’ opened
2010.6	‘Esthetics riri Kashiwa branch’ opened
2010.7	‘Esthetics riri Okayama Tonya-cho main branch’ opened
	102 stores in Japan (total branches including direct management. Esthetics salons are 13 branches within it)
2010.11	‘Meiko-gijuku’ Hello’s Ritsurin park branch opened
2010.12	Headquarters transfer to Sun Port Takamatsu Symbol tower 10F

※2 brands of direct managed salons (Health system and Beauty Health salon) are integrated as ‘ Esthetics riri’ with corporate identity (CI) in December 2008. The address and phone number did not change.

Our company’s name ‘BIRTH Corporation’ comes from the English word ‘birth’.
In 1992, I established my company and also my son was born.
The birth of my son and my company.
Both of them are very precious and significant events for me.

First of all, we started the franchise business, ‘Meiko-gijuku’, which is a private cram school.
At that time, there was no cram school with individual instruction in Kagawa so I am proud that I pioneered a new form of education in this area which has become common.

Next, we began a business of esthetics to improve health for middle aged.
A traffic accident I was involved in became the catalyst for this business. We started to provide esthetics services used mainly for young people, for the middle aged.
Now, middle aged people can easily get access to our service.

Now, we have this esthetic business named ‘PARTNERS CHAIN’ all over Japan.
This is a way to expand a chain of successful directly managed salon, but we have improved the old franchise style by starting ‘PARTNERS CHAIN’ (R).

As you can see, we believe that it is our company’s mission to make and provide new services and technologies that have never been available.
The results, everyone can appreciate the value of our services.

Thank you very much.

Birth Corporation Yoji Kagawa

BIRTH Corporation 〒760-0019 Sunport 2-1 Takamatsu, Kagawa Takamatsu symbol tower 10F　087-822-8030

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